by The Medianistas | Oct 5, 2015 | Advertising & Marketing
By Zak Stambor Managing Editor, Internet Retailer Google says that marketers will only pay when an advertiser’s entire ad is visible on a user’s screen. While Facebook and Twitter offer similar guarantees, they only do so if advertisers pay a premium for their...
by The Medianistas | May 27, 2014 | Trend Tracker
By Andrew Leonard It was a week of rage, nostalgia and despair on the Internet. Sure, you could say that about any week on the Internet. But last week delivered some prime material. Check out this gamer exploding in fury at the rumor that Google — “The King Midas of...
by The Medianistas | Oct 14, 2013 | Advertising & Marketing
It was a great search engine but a money-losing business—until it borrowed an idea from its biggest rival The idea that made Google the world’s greatest search engine was all Larry Page and Sergey Brin. But the idea that set it on the path to becoming the world’s...
by The Medianistas | Mar 2, 2012 | Customer Centric, Trend Tracker
Mozilla, the maker of Firefox, has unveiled a new add-on for the popular web browser that gives web users an instant view of which companies are ‘watching’ them as they browse. The move comes the same week that Google pushed ahead with its controversial...
by The Medianistas | Nov 23, 2009 | Trend Tracker
According to Michael Wolff, writing at Newser, on November 10, 2009: ”Rupert Murdoch continues his war with the Internet. Over the weekend, he told an interviewer (the interviewer, on Sky News Australia, works for him) that as part of his campaign to charge users for...