by The Medianistas | May 11, 2011 | Social Media
According to a recently released report, a collaboration between Forrester Research and GSI Commerce, social media rarely leads directly to purchases online. Less than 2% of orders were the result of shoppers coming from a social network during the holiday shopping...
by The Medianistas | May 9, 2011 | Trend Tracker
A new study, from Lucid Marketing with Moms.com, “How U.S. Moms Share & Spread Health Information,” finds that 84% often share things via Email and 69% often share via Facebook, their top choices. Email and Facebook are also the places where they most...
by The Medianistas | Sep 16, 2010 | Customer Centric, Social Media
According to national survey results jointly released by COLLOQUY and the Direct Marketing Association, U.S. companies that use social media primarily to deepen customer loyalty spend almost twice as much on this emerging channel as competitors who use it for brand...
by The Medianistas | Apr 1, 2010 | Social Media, Trend Tracker
Unvarnished is a site that allows people to review people anonymously. We think this is an extremely negative event with dangerous ramifications. The web allows engenders a type of sociopathy in some people which has led to an increase, and maybe a pride in, trolling....
by The Medianistas | Mar 2, 2010 | Social Media
SUMMARY: Getting website visitors to share your content on social networks is a great way to boost traffic. But what’s the best way to promote social sharing to your visitors? Find out how a travel insurance company doubled the amount of content visitors shared on...