by The Medianistas | Oct 21, 2013 | Advertising & Marketing, Trend Tracker
You can click, but you can’t hide. Not when the Web’s two biggest conduits for online advertising join forces. On Friday, the DoubleClick Advertiser Blog revealed that Google had finally gained access to Facebook’s FBX Real-Time Bidding Exchange. The upshot: Google’s...
by The Medianistas | Oct 17, 2013 | Marketing
Yesterday, on eBay’s earnings conference call, CFO Bob Swan had some worrying things to say about the outlook for U.S. consumer spending going into the holiday shopping season. “First, from a macro standpoint, Europe and [Asia-Pacific] — which created a...
by The Medianistas | Feb 16, 2010 | Trend Tracker
According to the February Consumer Reports Index, though consumers spent more than they planned to this past holiday season, they aren’t planning to open up their wallets again anytime soon. The Past 30-Day Retail Index for February, which reflects the purchases...